A CYNOPSIS MESSAGE FROM NEWSMAX
#1 in Median Household Income!
Newsmax Beats CNN, MSNBC and FNC . . .
Find NEWSMAX’s Powerful Audience . . .
*$75,300 Median HHI
*58% of viewers with $75K+ HHI
*91% of viewers Own Home

More Info: https://www.newsmax.com/advertise/demos/
NEWSMAX is Real News for Real People.
Source: Nielsen Media Research, NPower time period report, 1Q 2022, M-F 9a-4p


Today’s Premieres
A&E: Accused: Guilty or Innocent? at 9p
discovery+: Fight or Flight
HBO Max: That Damn Michael Che, Tig ‘n Seek
History: Alone at 9p, Kings of Pain at 10:30p
ID: Devil in the Web at 10p
Netflix: Shaman King
Today’s Finales
ABC: Grey’s Anatomy at 8p
CBS: Bull at 10p
Fox: Welcome to Flatch at 9p


A CYNOPSIS MESSAGE FROM THE STACK
THE FASTEST GROWING GROUP OF
OTA TV NETWORKS

COMET TV
CHARGE!
TBD.

Extend your reach with the
– THE STACK –
familiar TV franchises – blockbuster movies
Contact Joe Dugan jdugan@tmediasales.com


IN THE NEWS
Warner Bros. Discovery is launching two new streaming advertising products with CTV company BrightLine. Click-to-Contact enables CTV ad-lite viewers to “click” on an ad and instantly receive an email from discovery+ on behalf of the advertiser, while Viewer’s Choice offers consumers the option to choose their path at the beginning of the ad. Both will be available on discovery+ beginning in 4Q22.
Havas Media Group North America has partnered with LiveRamp to create an agency-level data collaboration solution on its Converged platform. The LiveRamp integration is specifically designed for HMG North America and its clients. “Converged now allows us to create meaningful consumer experiences in one platform,” said Greg Walsh, CEO, Havas Media Group, North America. “Through our unique ‘partner and build’ approach, we’ve been able to assemble a market-leading data management solution, with our incredible partners at LiveRamp, that allows us to create a clean room for clients that can integrate all types of data in a safe, secure and compliant way.”
Traditional media companies took a hit in the stock market after Snap warned of a slowdown in digital ad revenue. On Tuesday, Warner Bros. Discovery closed down the day 7.8%; Fox Corp. slipped 5.1%; AMC Networks declined 4.2%; Disney dipped 4% and Paramount Global was down 3.9%. With the macroeconomic environment deteriorating “further and faster than anticipated,” Snap said in a US securities filing, it is likely the company will report revenue and adjusted EBITDA below the low end of its 2Q22 guidance range. Last month, Snap forecast second quarter revenue growth of 20% to 25% over the previous year. Bucking the trend was Charter Communications, up 1.1%, and Comcast Corp., up 0.4%.


MEASUREMENT & DATA CONFERENCE
Speakers added!
To All About the Ad Tech
Join us in welcoming Director of Insights, Samsung Ads & VP, Data & Media Science, Known
FIND OUT MORE


PRODUCTION & DEVELOPMENT
Apple TV+ has ordered “Speed Racer,” a live-action series from J.J. Abrams’ Bad Robot and Warner Bros. Television. The Japanese media franchise has had numerous US iterations.
Production is set to begin on an adaptation of Food Network host Katie Lee Beigel’s (“The Kitchen”) bestseller, Groundswell, for Hallmark Movies & Mysteries. Beigel is executive producing and will make an appearance in the movie.
Podcast company Meet Cute is partnering with Range Media Partners to adapt stories from Meet Cute into TV series and films. The deal also calls for clients from A+E Networks-backed Range to be added to Meet Cute’s audio series.
Tim Roth (“Lie to Me”) is stepping into Ian McShane’s role as an underworld boss in Paramount+ drama series “King of the Cross.” McShane withdrew due to health concerns.
COMING UP
Documentary thriller “Navalny,” about anti-corruption Russian government opposition leader Alexei Navalny, will be available to stream on HBO Max today, May 26. The film, directed by filmmaker Daniel Roher, follows Navalny after he survived an assassination attempt by poisoning with a lethal nerve agent.
Comedy brand Smosh is debuting “Smosh: Under the Influence Live.” On June 30 at 9p, Smosh team will perform live fan favorite-segments, sketches and more, all “Under the Influence” of drinks throughout the day. “Myself and the cast are so excited to deliver something totally new for us,” said Smosh President and Co-Founder Ian Hecox. “We’ve never mixed alcohol with our comedy before, so it’s guaranteed to deliver some unexpected results for sure.”
MagellanTV kicks off its inaugural “War & Military Week” today, May 26 with the world premiere of original series “Beyond the Myth: The SS Unveiled.” Produced by Doclights for ZDF, in association with ZDF Studios and MagellanTV, “Beyond the Myth” will anchor a weeklong lineup of documentary series and films that spotlight military strategies and achievements.
Season three of Freeform’s “Motherland: Fort Salem” premieres Tuesday, June 21 at 10p. The witches have left the army after being blamed for the death of the vice president’s daughter but can’t stay out of trouble.
STREAMING
Roku and Walmart Canada are teaming for the launch of onn. Roku TV models in Canada, sold exclusively in-store and online at Walmarts. Prices start at $328.
Amagi, provider of cloud-based SaaS technology for broadcast and connected TV, has partnered with Banijay Rights to drive its FAST strategy worldwide. Amagi has facilitated channel creation, distribution and monetization for Banijay Rights on FAST platforms such as Samsung TV Plus, The Roku Channel, Freevee, LG Channels and more. “FAST is increasingly becoming synonymous with quality programming,” said Srinivasan KA, co-founder, Amagi. “It’s exactly where a media powerhouse like Banijay Rights should be.”
Video software provider Synamedia has acquired Utelly, a UK-based content discovery platform provider with products targeted at the entertainment industry. Its offerings include metadata aggregation, search and recommendations, as well as content management and a content promotion engine. Utelly’s solution simplifies the complexity of users’ content discovery across TV channels, on demand and multiple streaming services. Its SaaS-based technology is pre-integrated with the Synamedia Go video platform and will now be embedded in the Go.Aggregate add-on pack.
TECH TALK
Google is introducing Google Audiences for CTV inventory in Display & Video 360, which will work across Hulu, Peacock, YouTube and most other ad-supported CTV apps. “In a few months, you’ll be able to power your CTV campaigns with the same affinity, in-market and demographic audiences you’ve been using for your digital ads for years,” wrote Jake Jolly, Project Manager, Display & Video, in a blog post, noting that demographics and in-market segments will be available on CTV devices by the end of this quarter. Some affinity audiences are already available and more are coming later this summer.
Twitter shareholders voted not to approve a board of directors seat for Egon Durban, the co-CEO of Silver Lake who joined the board in 2020 after his company agreed to invest $1 billion in Twitter. Research company ISS had recommended the vote against Durban, on the grounds that he is “overboarded,” serving on the boards of seven publicly traded companies. Twitter shareholders’ votes are not officially binding.
Integral Ad announced enhancements to IAS Signal that will incorporate the Total Visibility solution via a new and improved dashboard. Clients can now access insights into their supply paths in one reporting platform. “Brands and agencies want more visibility into their programmatic buys to understand what optimizations can improve campaign performance and drive high-quality supply paths,” said Lisa Utzschneider, CEO at Integral Ad Science. “Leveraging IAS’s QPO solution and metrics like qCPM will allow advertisers to identify the most effective channels for purchasing high-quality inventory at the most efficient cost.”
Cadent, an independent platform for advanced TV advertising, introduced a new feature within Cadent Aperture Platform which will enable programmatic guaranteed bidding for addressable TV and CTV across set top boxes, smart TVs, mobile devices, and desktop applications on inventory distributed by publishers. This solution increases both demand and flexibility, while facilitating the TV ecosystem’s migration manual direct sales processes toward a self-service marketplace for advertisers.
Penthera, provider of video streaming solutions for OTT providers, announced the release of PlayAssure. The software product builds a more extensive real-time buffer of video on streaming devices during playback to improve video quality and reduce or eliminate rebuffering due to unreliable networks. “PlayAssure was born out of an insight that we shared while viewing usage data during the pandemic, where most playback of downloaded content was connected to Wi-Fi, not offline,” said Brian Kline, President of Penthera. “Video engagement means one thing for subscription services: customers watch my content and I live another day. For AVODs, if you have a rebuffer before your ad pods, you may lose revenue. You can keep the session going with the right technology and this quality of experience helps drive revenue for ad-supported services.”
GOING GLOBAL
UK-based distributor DCD Rights has secured sales of the Melbourne-set series “Love Me to Viaplay (Sweden, Norway, Denmark, Finland, Iceland, Estonia, Latvia, Lithuania, Poland and Netherlands), CBC (Canada) for its streaming service, CBC Gem, Acorn TV (UK, Spain, Portugal and India), Hot (Israel), yes-DBS (Israel) and Pickbox (Croatia, Serbia, Slovenia, Bosnia and Herzegovina, North Macedonia, Montenegro and Bulgaria).
Woodcut International has inked sales for the factual doc special “Fukushima: Nature in the Danger Zone” to Discovery US, Discovery SEA, TG4 (Ireland) UKTV and SBS.


THAT BIG TV CONFERENCE
NEW SESSIONS ADDED for September 29-30, NYC
Cultural Equity in Media Planning, In the Streaming World, Kids’ Content Is Key, What’s In Store for Shoppable TV, and Privacy, Personalization & Permission
VIEW THE AGENDA


RATINGS
Ratings for the series finale of NBC’s “This Is Us” were nothing to cry about – the drama scored a 1.3 rating among A18-49 and 6.37f million viewers, improving on the season premiere (1.0/5.26 million).
Broadcast Nielsen Ratings for Tuesday, May 24
Show, P2+ 000s, (A18-49)
ABC: Holey Moley 2.83 (0.5), The Chase 2.03 (0.3), Who Do You Believe? 1.20 (0.2)
CBS: FBI 6.19 (0.5), FBI: International 5.32 (0.4), FBI: Most Wanted 4.77 (0.4)
CW: Superman & Lois 0.36 (0.1), Superman & Lois 0.34 (0.0)
FOX: Name That Tune 1.82 (0.3)
NBC: Young Rock 2.34 (0.4), Young Rock 2.36 (0.4), This Is Us 6.37 (1.3), New Amsterdam 3.45 (0.5)
Telemundo: La Casa de los Famosos 1.03 (0.3), Amor Valiente 0.85 (0.2), Pasion de Gavilanes 0.78 (0.2)
Univision: Soltero Con Hijas 1.28 (0.4), Mi Fortuna es Amerte 1.59 (0.5), El Ultimo Rey: El Hijo del Pueblo 1.16 (0.3)
Source: Nielsen, live + same day time period averages
EXECUTIVE MOVES
Scott Brothers Entertainment has named Jillian Brand as SVP, Development. Brand was most recently SVP, Development for Leopard USA.
Digitas has promoted Young Lee to Chief Strategy Officer. Lee’s previous role was EVP, Head of Brand and Creative Strategy, North America.
Jupiter Entertainment has upped Chris Spry to SVP of Development. Spry was previously VP of Development.


This Day in History
1896 – The Dow Jones index began with an average of 12 industrial stocks, closing at 40.94.
Answer to Our Last Trivia Question
Which lead star was written out of a “CSI” spin-off after ten episodes? Kim Delaney, from “CSI: Miami” (2002-12). Kudos to: Andrew Goldman-Grooveee/NYC; Ted Linhart-NBCU/NYC; Phyllis McQuillan-MSG Networks/NYC; Louis Lewow-FITE/Atlanta; Sandy Spiegel/Chicago; Susan Nessanbaum-Goldberg-M and S Entertainment/LA; Tom Moore-Kalt Productions/LA; Lorrie Shilling/El Segundo
Today’s Trivia Question
What made Harry on “Mike & Molly” (2010-16) realize he was gay? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four per time zone.)

Cynopsis Team
Kerry Smith
Division President
Access Intelligence
Robbie Caploe
VP/Group Publisher
@robertacaploe


ADVERTISING SALES ASSISTANT >>
FUSE MEDIA/NYC, HYBRID: Daily servicing of advertising client schedules across multiple platforms responsible for: booking commercial schedules, creating flowcharts, allocating products, change notices, etc. Manage advertisers’ sponsorships to ensure that all marketing elements are properly booked. Develop strong understanding of our products & solutions for advertisers. Full info HERE (6/10)
SUPERVISOR, MEDIA PLANNING >>
RAIN the GRWOTH AGENCY/REMOTE:
Oversee the strategic development of multi-channel media plans that drive business growth for our clients. Develop strong client relationships by being passionate and curious about clients’ Utilize proprietary agency technology, platforms and attribution models for maximum campaign performance. Prepare & pitch media strategies. Full info HERE (6/10)
ASSOCIATE DIRECTOR, MEDIA PLANNING >>
RAIN the GRWOTH AGENCY/REMOTE:
Learn, utilize and participate in development of proprietary agency technology, platforms and attribution models for campaign performance. Ensure overall accuracy with client budgets, investments, and execution of campaigns. Lead the analysis for clients, demonstrating the effectiveness of planning, optimization and management of media. Full info HERE (6/10)
MANAGER OF RESEARCH >>
WE TV & ALLBLK/NYC: Responsible for tracking performance on all platforms, play an essential role in the development, expansion, & direction of programming efforts. Provide network & competitive trends, perform data mining, analyzing, recommending strategies, provide network trends to further audience & subscriber goals. 5+ yrs of research exp. at a media company. Full info HERE (6/10)
DIRECTOR, PROGRAMMING AND CONTENT STRATEGY >>
WE TV AND ALLBLK, NYC
Responsible for the strategic program planning as well as other high-level programming duties. Primary owner of the WE tv schedule & manages the content partnership between WE tv & ALLBLK, working across linear & SVOD teams to deliver on company goals for network performance & subscriber acquisition. 6+ yrs in content strategy or relevant field. Full info HERE (6/10)
MANAGER, PROGRAMMING AND CONTENT STRATEGY >>
AMC NETWORKS/SUNDANCE TV, NYC
Responsible for planning monthly film and series schedules, inputting information into scheduling systems, inventory evaluation, competitive tracking, research analysis, and other programming duties across AMC Networks. 4+ years in content strategy or relevant field. Full info HERE (6/10)
ASSOCIATE, GLOBAL LICENSING AND DISTRIBUTION
HEARST MEDIA PRODUCTION GROUP
CHARLOTTE

Coordinate and execute asset delivery to content distribution partners. Assist with ideation and execution of marketing campaigns with channel partners. Prepare reports on channel performance. Capture, analyze, and report viewership data and follow and report on industry trends. 1+ years of experience in media/and entertainment industry a plus. Full info HERE (6/9)
DIRECTOR, PARTNERSHIPS – US NETWORKS DISTRIBUTION
PARAMOUNT GLOBAL
NYC

Negotiate distribution agreements with new and existing MVPD/vMVPD partners. Support the VP and EVP of USND Partnerships with key partner negotiations and identify distribution, product, and partnership opportunities. 7+ years of applicable work experience; preferably in content distribution/acquisition or partnership management. Full info HERE (6/9)
MANAGER, MULTI-PLATFORM RESEARCH & ANALYTICS >>
FUSE MEDIA/NYC, HYBRID:
Create, analyze, and distribute regular daily, weekly and monthly reporting, covering TV, Digital (TVOD, AVOD, SVOD) and social media. Validate the accuracy of data in reports, communicate issues/anomalies to designated support teams and monitor the status of outstanding issues. 3+ yrs of research and analytics exp., preferably in digital media. Full info HERE (6/8)
SE ADVERTISING MGR
TODAY’S HOMEOWNER MEDIA
REMOTE

Develops custom advertising solutions for current/new clients by integrating media assets and platforms to drive results & generate revenue for the brand. Direct sales exp, 7+ yrs. Home improvement, digital &TV exp a plus. Full info HERE (6/8)
PR & COMMUNICATIONS MANAGER >>
ROBIN/LA (PREFERRED) OR NYC: Maintain active relationships w/media to share news & pitch client stories to relevant reporters. Maintain active media database across sports, technology, venture capital & entrepreneurship & develop; execute on holistic communications campaigns for clients. 2-6 yrs of exp working in public relations, publicity and communications, agency exp a +. Full info HERE (6/8)
SENIOR PRODUCER >>
SPECTRUM NEWS NY1/NYC:
Produces for assigned newscasts & news inserts making decisions on story lineup, video/audio elements, graphics & timing to construct show. Writes news stories for an assigned newscasts; ensuring content is factually correct & written in a clear & concise conversational style. 5+ yrs of editorial exp producing news, sports and lifestyle content. Full info HERE (6/7)
SENIOR PRODUCER, POLITICS >>
SPECTRUM NEWS NY1/NYC:
Produces for “Inside City Hall” and news inserts making decisions on story lineup, video/audio elements, graphics & timing to construct show. Writes news stories for assigned newscasts; ensuring content is factually correct & written in a clear & concise conversational style. 5+ yrs of editorial exp producing news, sports and lifestyle content. Full info HERE (6/7)
MEDIA OPERATOR >>
PBS NORTH CAROLINA/RESEARCH TRIANGLE PARK NC:
PBS North Carolina is actively seeking a Media Operator. The primary purpose of this position is to employ state-of-the-art technology to ensure that video and audio media is recorded, archived, duplicated, and delivered in such a way as to provide all PBS North Carolina customers with the highest technical video and audio quality possible. Full info HERE (6/6)
DIRECTOR, MARKETING OPERATIONS, LIFETIME
A+E NETWORKS
NYC or Remote

Highly skilled in the production management of marketing campaigns & ensures proper utilization of resources and budget. Oversee budget planning, lead long-term campaign planning & help structure and improve workflows. Detail-oriented, multi-task & have led a team. 5+ yrs in Project Management in TV or Advertising (Network experience preferred). Full info HERE (6/6)
EXECUTIVE DIRECTOR, AWARDS & TALENT RELATIONS
LIONSGATE/STARZ
SANTA MONCIA CA

Leads the strategic development & execution of awards campaigns supporting STARZ Original Series & talent through all phases on an ongoing basis. Budgets, plans & executes a wide range of awards related tactics to maximize exposure & recognition for STARZ Originals Series and talent. 7+ yrs awards & talent relations exp, preferably in television. Full info HERE (6/5)
AD OPERATIONS MANAGER >>
FUSE MEDIA INC./GLENDALE, CA: Traffic direct sales and programmatic digital advertising campaigns in a timely manner to ensure client expectations are exceeded. Manage and analyze live direct sold and programmatic campaign effectiveness daily across content. Manage multiple advertiser and agency accounts, develop positive working relationships. 3+ yrs exp required. Full info HERE (6/5)
SALES DIRECTOR >>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC:
Proactively identify, research, and develop new opportunities for our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, and other media and digital/social outlets. Support creation and present strategic, cross-media concepts to multiple stakeholder groups. 10 + years of relevant business development experience. Full info HERE (6/4)
MANAGER, 360 MARKETING PRODUCTION – A&E/HISTORY
A+E NETWORKS
NYC, HYBRID OR REMOTE

Lead production management across HISTORY and A&E on-air and off-air campaigns. Support creative on long-term campaign planning/tracking/oversight. Min of 5 yrs exp working on fast-paced team with demonstrated in-house television or agency production management experience. Expertise of design/video/graphics production from concept thru completion. Full info HERE (6/4)
AD SALES PLANNER, DIRECT RESPONSE
TV ONE
NYC

Maintain client relationships and process client requests. Negotiate client rates and provide weekly budget reports. Provide quarterly agency/account budget tracking reports and summaries. Analyze and report average unit rates on a weekly/monthly basis. Bachelor’s degree with a minimum of two years of relevant advertising/media experience required. Full info HERE (6/3)
SR. MANAGER, EVENTS
LIONSGATE/STARZ
SANTA MONCIA CA

Budgets, plans and executes a wide range of events to maximize STARZ Originals programming initiatives and reinforce the STARZ brand strategy. Manages all aspects of Publicity Events in the following areas for both International and Domestic. 6 yrs event planning and PR related experience, preferably within the entertainment industry. Full info HERE (6/3)
DIRECTOR, GLOBAL RIGHTS, RIGHTS LICENSING
A+E NETWORKS
NYC or Remote

Oversee the Rights Licensing vertical for the Global Rights team. Will provide licensing guidance, oversee the renewals business & formulate licensing strategies. 12+ yrs req exp actively negotiating & acquiring rights of third party owned material for a television, media or music company with strong Intellectual Property & negotiation experience. Full info HERE
(6/2)
MANAGER, PHYSICAL PRODUCTION >>
AVALON Studio/ NYC or LA:
Responsible for managing smaller internal Development or “one-off” shoots. Maintain relationships w/vendors, production staffs & crews. Communicate & distribute project-related information and deliverables to all internal departments. Knowledge of Network, Studio and Show level department structure needed as well as Union and Guild contracts. Full info HERE (6/2)
MANAGER, PARTNER MANAGEMENT AND STRATEGY
PARAMOUNT
NYC

Focused on deal negotiation and execution of new media rights as well as operations and delivery of content. Lead ongoing distribution commitments, terms compliance and assist with traditional distribution renewals and new deals! Understand the market landscape and industry trends. Working with other brands and 4+ yrs of working exp. required. Full info HERE (6/1)
DIRECTOR, CONTENT STRATEGY AND PROGRAMMING, STREAMING TV >>
TRUSTED MEDIA BRANDS/CULVER CITY:
The Jukin Media/TMB Streaming TV team is seeking an experienced Director of Content Strategy and Programming for our Growth Channels. This position will work with the SVP, Streaming TV to grow our FAST/CTV channel business by launching new O&O channels, building out our CTV app programming and supporting new Streaming TV opportunities. Full info HERE (6/1)
IMPLEMENTATION SPECIALIST >>
WIDEORBIT/REMOTE:
WideOrbit is seeking an Implementation Specialist to educate and train clients on WO Network or WO Omni products. A strong preference for WideOrbit product experience and an understanding of Sales Planning/Pricing/Traffic in the international landscape in Canada. Willingness to travel required, and French fluency highly desired. Full info HERE (6/1)



Friday May 27, 2022 Today’s Premieres Apple TV+: Helpsters; Carpool Karaoke: The Series: Season 5 Disney+: Obi-Wan Kenobi Hulu: Shoresy Magnolia: Rooms We Love Netflix: Stranger Things PBS: Great Performances: Keeping Company with Sondheim at 9p Today’s Finale NBC: The Blacklist at 8p Saturday’s Premiere HGTV: Everything But the House at 9 and 9:30p Sunday’s […]
Friday May 27, 2022 Caterpillar locked in a multi-year sponsorship with Major League Soccer with an eye to “amplify the Caterpillar brand to a broader, more diverse audience in the United States and Canada and to engage with the League’s passionate fans more deeply.” As a part of the sponsorship, MLS will work with Caterpillar […]
  Thursday May 26, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Note: Cynopsis Esports will be dark next week and return on June 9. After testing the waters of esports via a deal with Scump, Oakley is now going deeper, locking in its first-ever sponsorship with an esports organization […]
DIRECTOR, US NETWORKS DISTRIBUTION PARAMOUNT GLOBAL NYC Negotiate distribution agreements with new and existing MVPD/vMVPD partners. Support the VP and EVP of USND Partnerships with key partner negotiations and identify distribution, product, and partnership opportunities. 7+ years of applicable work experience; preferably in content distribution/acquisition or partnership management. Full info HERE *** […]
A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY PREMIERE BY WARNER BROS. DISCOVERY: ON AVERAGE FOR THE PAST 8 SUNDAYS WARNER BROS. DISCOVERY HAD 16 OF THE TOP 25 PROGRAMS IN CABLE AND 10 OF THE TOP 25 IN TOTAL TV AMONGST P25-54 TNT: NBA PLAYOFFS TLC: 90 DAY FIANCÉ FOOD NETWORK: WORST COOKS IN AMERICA […]

source

By admin

Leave a Reply

Your email address will not be published. Required fields are marked *